Roland Garros 2023 : Record d’audience et excellence Français

First created in 1891 and renamed after a French aviator in 1927, Roland Garros has since become a world-class international tennis tournament. The second tournament in the Grand Slam, it is held every year in the last week of May and the first week of June at Porte d’Auteuil, Paris.

This annual tournament is one of the key sporting events on the French calendar and a beacon for French expertise in sports events.

The 2023 edition reached almost 40.6 million unique viewers on France Télévisions channels, and abroad drew in a record 90 million unique viewers in China on the channel CCTV.

According to official Roland Garros figures, a record 633,222 spectators attended matches at the Porte d’Auteuil site over the two weeks of the event.

Roland Garros is also extremely profitable for the economy. According to specialist website Capital, the 2022 edition of Roland Garros generated over €300M in profits. These profits came from various sources:

TV rights: €114M (37%)
Partnerships and sponsorships: €60M (19%)
Accommodation and catering: €56M (18%)
Ticket sales: €55M (17%)
Tie-in products: €23M (7%)

According to French newspaper Le Parisien, over 4,700 people are employed for the event every year to ensure its smooth running.

Roland Garros is France’s leading tennis tournament, combining expertise from the country’s top sports events businesses.

In partnership with Orange, roll-out of a video replay solution for spectators on the 5G network and an audio communications system for umpires and ball boys and girls.

HR consulting, including secondment of a dedicated consultant

Catering services for players, spectators, media, tournament organizers and three VIP spaces, and an Official Agent for hospitality programmes at the tournament.

Playground manages the planning and operational coordination of transport solutions for players, staff and village guests.

Orange provides solutions for live satellite broadcasting of the event for broadcasters.

Consulting and assistance during the preparation phase, including risk analysis, concept design and creation of security measures, and development of standard procedures. Coordination of security measures during operational phases and coordination of the Central Organization Post.

IBC- International Broadcast Centre Design and production of three buildings created from modular structures (3,900 m2), Design and production

LocaCuisines created two pop-up catering spaces; one a takeaway area for the public, the other a production lab where over 4,000 sandwiches were made every day. Over 560 m2 of professional kitchens offered catering services for visitors.

HAPPEE / Premium, made-to-measure WC and shower zone equipment at the Jean Bouin Stadium training centre. Services included plumbing installation and an on-site technical team.