Created in 1896 by Théodore Vienne and alternatively known as “The Hell of the North”, Paris Roubaix is a cycling race held every year on the paved roads of the North of France. For some 40 years, it has started in Compiègne and finished at the Roubaix velodrome.
Each edition brings together 25 teams of eight cyclists, for a total of 200 cyclists covering 257.7 km. The event is keen to lower its environmental impact and recently made the move to fully electric support vehicles.
Viewership for the 2021 edition saw a peak of 4.6 million viewers on FranceTV and 2.78 million viewers on average. The race was broadcast live in more than 180 countries on more than 20 national channels.
Paris Roubaix showcases France’s expertise in organizing major international sports events. Every year, the race is a resounding success, both in terms of its routes and its planning.