French Minister Franck Riester made a very productive visit to the site of France Sport Expertise member Metalu Plast in Soliers, in the Calvados region of Normandy.
He was able to speak with Guillaume Deguerry on issues related to French production of sports equipment, multi-sport grounds and sports enclosures. With a successful B2B strategy characterized by short and consistent delivery times, Metalu Plast has also held Origine France Garantie certification since 2014, with over 900 products certified. The company has a strong international presence through contracts for the development of sport for all with community structures, and contracts for major international sports events,
such as the dugouts for the Africa Cup of Nations in Cameroon next year.
A commitment to community within France Sport Expertise. The challenge is two-fold: leveraging public procurement in domestic markets to reinforce the company’s standing while standing out from the competition abroad in a highly competitive environment.
France Sport Expertise would like to thank Minister Franck Riester for his interest in the sports economy and to his team for their in-depth work.
Sport is an economy.
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