Groupe BPCE
Groupe BPCE
The Leading Premium Partner of the 2024 Paris Olympic Games
In 2019, Groupe BPCE became the top Premium Partner of the 2024 Paris Olympic Games Partnering with Paris 2024 was a logical step for the group, which has been a partner of the French National Olympic and Sports Committee (CNOSF) since 2010 and historically plays an active role in sports through its brands. Paris 2024 also represents a unique opportunity for our 100,000 staff members to be ambassadors and actors in this unique project, alongside the 240 elite French athletes we support.
Our brands’ historic commitment to sport (Banque Populaire, Caisse d’Epargne)
Banque Populaire has championed sailing since 1989 and surfing since 2020. It supports these two sports by partnering with national federations and playing an active role in preserving France’s nautical heritage.
For its part, Caisse d’Epargne manifests its commitment to serving all people and the company through its commitment to the French Basketball Federation (2014), the French Handball Federation (2015) and the French national teams.
Nicolas Namias, Chairman of the Board of DirectorsWe want to be the go-to bank for sport
Natixis and rugby, an inspiring story (racing and rugby sevens)
A Racing 92 partner since 2007, Natixis provides support to help the Ile-de-France club achieve its goals. With the discipline now an official Olympic sport, Natixis also supports the Racing 92 Natixis Sevens rugby team through its partnership with Paris 2024.
Finally, Natixis supports the development of the new Racing 92 women’s team as well as education projects in schools to train new talents and instil the group’s values.
Helping drive the success of Paris 2024
Official sponsors of the Paris 2024 Olympic Torch Relay, Banque Populaire and Caisse d’Epargne will promote the event in all regions. The top private investor in sports equipment in France, Groupe BPCE, via Ile-de-France Caisse d’Epargne and the SOCFIM helped fund the athletes village in Saint-Denis. The COJOP entrusted Payplug, Groupe BPCE’s e-commerce solution, with managing and processing ticket payments for Paris 2024 alongside Visa.
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